We know your time is valuable – simply browse the episode chapters below and choose the segments you’re most eager to hear.
00:00 Introduction to Andrew Webb and Connectopia
02:27 Understanding Audience Engagement: The Funnel Approach
08:57 The Evolution of Audience Engagement Strategies
12:38 The Importance of Engagement in a Noisy Environment
14:17 Building Loyalty and Community in News Brands
17:14 Challenges Facing News Brands in Engagement
19:24 The Need for News Brands to Get Ahead
22:38 Personalization and the Role of AI in Engagement
28:52 The Potential of Local News
30:37 Effective Engagement Strategies and Timely Insights
35:39 The Science of Engagement and Attention
40:46 The Future of Audience Engagement: Hyper-Personalization
43:55 Engagement Hack: Know Your Audience in Real Time