Redefining Engagement – Andrew Webb, Founder of Connectopia

Andrew Webb Cover pic Redefining Engagement

 

We know your time is valuable – simply browse the episode chapters below and choose the segments you’re most eager to hear.

 

00:00 Introduction to Andrew Webb and Connectopia

02:27 Understanding Audience Engagement: The Funnel Approach

08:57 The Evolution of Audience Engagement Strategies

12:38 The Importance of Engagement in a Noisy Environment

14:17 Building Loyalty and Community in News Brands

17:14 Challenges Facing News Brands in Engagement

19:24 The Need for News Brands to Get Ahead

22:38 Personalization and the Role of AI in Engagement

28:52 The Potential of Local News

30:37 Effective Engagement Strategies and Timely Insights

35:39 The Science of Engagement and Attention

40:46 The Future of Audience Engagement: Hyper-Personalization

43:55 Engagement Hack: Know Your Audience in Real Time

download the step by step audience engagement guide

Struggling to engage readers at scale, stay relevant, or build trust in your news brand?  This guide will help you outline the steps you can take in order to efficiently increase Community Engagement, signed-in users and subscriptions.